Privacy Policy

1. THE SHORT & SASSY VERSION

We collect info to make your shopping experience awesome, process your orders, and occasionally send you updates you might actually want. We don’t sell your data to third parties. We protect your info like it’s limited-edition merch. You have rights over your data. That’s it.

2. WHAT WE COLLECT (YOUR DATA, UNFILTERED)

When you interact with our store, we collect information that helps us serve you better:

Information You Give Us Directly:

• Identity & Contact Details: Name, email address, shipping/billing address, phone number.
• Payment Information: Credit/debit card details (processed securely via our partners), PayPal email. We don’t store full payment card numbers on our servers.
• Order Details: What you bought, when, and where it’s headed.
• Communication: Emails, chat messages, feedback, and those awesome attitude-filled selfies you might send.

Information Collected Automatically:

• Device & Browser Info: IP address, browser type, device type, operating system.
• Usage Data: Pages you view, products you browse, how long you stay, and what makes you click “Add to Cart.”
• Location Data: General location (city/country level) to show relevant products and calculate shipping.

Information From Third Parties:

• Payment Processors: Confirmation of your payment from Visa, MasterCard, JCB, or PayPal.
• Social Media: If you interact with us on social platforms.

3. HOW WE USE YOUR INFORMATION (NO SURPRISES HERE)

We use your data to make your RAYGUN experience friction-free:

1. To Process Your Orders: To get that Iowish gear or Busch Light merch to your doorstep.
2. To Communicate: To send order confirmations, shipping updates, and (if you opt-in) occasional emails about new collections or collaborations you might dig.
3. To Improve Your Experience: To personalize what you see, recommend products that match your vibe, and make our website work better.
4. To Keep Things Secure: To detect and prevent fraud, unauthorized transactions, and other bad-actor behavior.
5. To Comply With Laws: Because we have to, just like everyone else.

4. DATA SHARING & DISCLOSURE (WE’RE SELECTIVE)

We don’t sell your personal information. Period. We only share it when necessary:

• Service Providers: Trusted partners who help us operate (payment processors, shipping carriers, email services). They only get what they need to do their job.
• Legal Requirements: If required by law, regulation, or legal process (we’ll push back if we can).
• Business Transfers: If RAYGUN is involved in a merger, acquisition, or sale of assets, your info may be transferred (we’ll notify you if this happens).
• With Your Consent: When you explicitly agree to share your information.

5. INTERNATIONAL DATA TRANSFERS (YOUR ATTITUDE TRAVELS)

We’re Midwest-born but globally-minded. If you’re outside the United States, your data may be transferred to and processed in the U.S. or other countries where our service providers operate. We ensure appropriate safeguards are in place to protect your data, including standard contractual clauses and other mechanisms recognized under applicable privacy laws.

6. DATA STORAGE & SECURITY (WE TREAT IT LIKE ART)

We protect your data with the care of a museum curator handling priceless art:

• Encryption: We use industry-standard encryption (SSL/TLS) for data transmission.
• Secure Storage: Your data is stored on secure servers with limited access.
• Payment Security: We partner with PCI-DSS compliant payment processors. We don’t store full credit card numbers on our servers.
• Retention: We keep your data only as long as needed for business, legal, or tax purposes. Then we securely delete it.

That said, no system is 100% hack-proof. We do our best, and if something goes wrong, we’ll notify you promptly as required by law.

7. YOUR RIGHTS (YOU’RE IN CONTROL)

Depending on where you live, you may have rights including:

• Access: To know what personal data we have about you.
• Correction: To fix inaccurate or incomplete data.
• Deletion: To request we delete your personal data (with some exceptions).
• Opt-Out: To opt out of marketing communications (every email has an unsubscribe link).
• Data Portability: To receive your data in a structured, commonly used format.
• Restriction/Objection: To restrict or object to certain processing.

To exercise these rights, contact us at [email protected]. We’ll respond within 30 days (usually faster).

8. COOKIES & TRACKING TECH (THE TECHNICAL BIT)

We use cookies and similar technologies to make our site work better:

• Essential Cookies: Needed for the site to function (like keeping items in your cart).
• Analytics Cookies: Help us understand how you use our site so we can improve it.
• Marketing Cookies: Used to show you relevant ads (if you’ve visited before).

You can control cookies through your browser settings. Note: blocking cookies may affect your shopping experience.

9. CHILDREN’S PRIVACY (FOR THE GROWN-UPS)

Our gear is for all ages, but our website is not directed at children under 16. We don’t knowingly collect personal information from children. If you’re a parent and believe your child has given us information, contact us and we’ll delete it.

10. CHANGES TO THIS POLICY (WE’LL KEEP YOU POSTED)

We may update this policy occasionally. If we make significant changes, we’ll notify you via email or a prominent notice on our website. The “Last Updated” date at the bottom will tell you when it was revised.